Creative Staffing Tips

When it comes to Creative Staffing, we've been there, done that, now serving 130 tips in 14 categories ranging from Art and Creative Director Careers to Writing and Editing Careers.

How can I be sure my Web based training program is a good one?

Creating A Web Based Training Program: Step 4

The final step in creating a Web based training program is the review and revision process. Once people have gone through the training you can begin to address any issues that arose as the program was used. Sometimes these may simply not be apparent until the training is underway--or finished. Once identified, these issues can be adjusted and it will strengthen the training program overall. It can help to think of any revisions as a positive step.

There are many ways to review a Web based training program. User feedback is one tool that you can use to uncover any problems that may have come up along the way. You may also want to sit down and have a discussion with the web design training professional that set up the system to see what their thoughts are. They can often pinpoint any issues or see any potential problems that may be coming up down the line.

What are some advantages of being a freelance copy editor?

The Copy Editor

Copy editor jobs are a popular choice for professionals who are searching for freelance work. Many companies will outsource this type of work to contractors on a part-time or full-time basis rather than create a position in-house. This creates a good situation for both freelance editors and corporations. Freelancers can enjoy all the flexibility that comes with the lifestyle and companies have the advantage of not having to pay for benefits. This typically means a higher rate of pay for the freelancer as well.

Copy editors proofread and adjust copy before it goes to print (or on the Web), paying special attention to things such as style, spelling, and usage. Specific duties will vary depending on the project and the company. Some copy editors will write captions and titles, while others will even have a hand in designing the page. As a freelancer, the more experience you have doing a variety of these things, the better your chances for landing work with a company in a contract position.

What happens after the Web based training program is created and tested?

Creating A Web Based Training Program: Step 3

Once you have come up with an idea for a Web based training program and created the design for it, it's time to roll it out for people to use. If you have done all of the preparation, this step should be a fairly smooth one.

Based on the information you came up with in step two, you'll know if everyone will be doing the training at the same time, or if you will do so in stages. You can split people up by department, do it alphabetically, or in any other way that is convenient. If possible, try to choose a slow time for the training so that it won't overload anyone with extra work.

Sometimes not everyone in the company may need to complete the particular training program you have created. For example, Web developer training will probably not be extended to those in the sales department, unless it relates to their job as well. This type of specialized training may be a bit easier to implement, as it won't require a large-scale effort.

Why is it important to be forthcoming with a talent agency?

Communicating with Your Career Agency

If you've teamed up with a career agency, it doesn't matter if it's in a small town or if it's one of the biggest talent agencies San Francisco has to offer, communication will be important. These organizations try to match companies with talent and they aim to make sure everyone is happy with the arrangement. Because of this, it's crucial that you're forthcoming when you talk about the expectations you have for a position.

If you're hoping to work part-time from home, be sure and tell the representative that you prefer off-site work. If you're trying to find a permanent position, you'll want to make that clear as well. The more your talent rep knows about you, the better they can match you up with potential clients.

It can backfire if you try to be too flexible when you're really looking for something in particular. If an agency finds a slot for you and it doesn't work out, it creates a difficult situation for all involved. Luckily, this is much less likely to happen if you're honest about what you're looking for in the first place.

How should I present a Web based training program?

Creating A Web Based Training Program: Step 2

The second step in creating a Web based training program is to actually create the material as it will be used on-line. This step will be implemented by your Web professional, although you will undoubtedly want to review and approve the final content. It is during this portion of the process that you will need to address issues such as bandwidth demand, ease of access to the material and storage.

At the beginning of the Web programming training issues may arise, such as overall speed and loading times. You may need to adjust the materials to fix these problems, and the best time to do it is during this phase. Once the training program is live, it will be more difficult to change.

Be sure and communicate with your Web professional and make any tweaks to the overall picture before you begin using it with employees. You may want to run through the finished program yourself to review it, or have a few select employees test it before you sign off on the final product.

How can I best understand my client's needs?

What Does Your Client Need?

Whether you're one of the top Chicago designers or a brand new freelancer, there's one rule that applies to all levels of experience: you need to listen to your client. In order to create the visual design your client is looking (and paying you) for, you'll have to get some specifics. Things such as color, illustration, font, and photography all play crucial roles in the creation of a layout for visual appeal. Spend time with your client discussing their tastes, the impact they would like to make, and who the target audience is.

Once you have an understanding of your client's needs, the next step begins: communicating the brand to the customer. Whether this means creating a magazine ad that will appeal to 20-year-olds or working on packaging that stands out in the supermarket, it takes time and skill to get this part right. Matching all of this up together—the things your client wants and the things that will reach the audience—is the foundation for everything a graphic designer does. It all begins with listening to your client.

What is the first step in creating a Web based training program?

Creating A Web Based Training Program: Step 1

If you are thinking about using some type of Web based training for your employees, the very first step is to come up with any information that you will want to include. This step is the same regardless of whether you are working on a Web page design training program or a grammar review for writers. It can help to write out the idea and your objectives for the training as well.

Once you have an idea and direction, you will need content for the training program. You may choose to hire a content writer to pull this all together, or you can always have someone in-house write the material. Content writers generally have expertise in writing for the Web, which can be an advantage in this type of situation. They may be able to package the material in a way that is more user-friendly than someone who hasn't done much writing for the Web.

Once this step is complete, it is time to talk to your Web designer about where to put the information and how to present it to your employees.

Do creative directors have particular personality characteristics?

The Creative Director Personality

Is there an "ideal personality" that all creative directors have? The chances of all these professionals sharing the same characteristics is slim, but there are some personality traits that just may make the job a bit easier. Here are a few:

  • A strategic mind. Where art directors need to be able to see layout, creative directors need to understand how the entire publication fits in with the voice and style of the organization. This requires the ability to think strategically.
  • A strong creative streak. Any title that actually has the word "creative" in it is pretty self-explanatory. It isn't enough to be a little creative, however. You should have ideas that really set you apart from the crowd.
  • Organizational capacity. This goes hand-in-hand with strategic thinking. Managing the big picture means that you have to be able to see all the moving parts and keep track of them.
  • The ability to accept risk. Not every idea or direction will work out for the creative director. Having the ability to accept a bit of risk is a crucial characteristic that most people in this position share.
  • The ability to lead. Creative directors have to be able to lead a team and keep it on target.

What is a content writer and how can they help in Web based training?

Hiring A Content Writer

A content writer is someone you may want to consider bringing on board if you are putting together a Web based training program. These writing professionals are experts in packaging writing for the Web and can help make the process of developing a training program on-line much easier.

The content writer may be willing to sit down with the Web developer and talk about design. They can help in areas such as phrasing questions well, keeping a consistent pattern or theme and making sure instructions are easy to understand. They can also help keep things concise by using bullet points, numbered items and other "Web friendly" tools.

There are many different types of content writers out there, so when hiring, make sure the person you select is right for the job. Ask if they have had any prior experience writing training materials, and see if they are willing to work with you on revisions down the line if needed.

What are some ways to know if a Web training program is a good quality one?

Quality Training

If you're going through the time and trouble to set up a Web based training program, you'll want to be sure it is a quality offering. There are some factors that you can take into consideration that will help you stay on-target for this. Here are some questions you can ask about the program to see if it measures up:

  • Is the program centered on the learner and not the content?
  • Is the material interesting?
  • Is the training interactive?
  • Does the training address different learning styles?
  • Is the training easy to access?
  • Is the material that is being presented organized well?
  • Does the material help people apply what they have learned?
  • Is the training user-friendly?
These are just some examples of the questions you can ask about any Web based training program. It doesn't matter if you are trying to come up with a new Web development training program or simply see if a current refresher program is meeting your needs; assessing the quality is a good idea.

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Jolyn Wells-Moran